GS1 Digital Link · GTIN-based

The package insert,
finally digital.

Phinsert replaces the folded paper leaflet inside the box with a controlled electronic insert. The patient scans the GS1 QR code on the package and reads — or listens to — the current, approved information for that exact medicine.

  • Real timeUpdate text without a market recall
  • AccessibleVoice conversation for low vision
  • Per unitWorks when pharmacies sell loose units
A patient scanning the 2D code printed on a medicine carton with a smartphone
One scan → the approved insert for that GTIN.
GS1 Digital LinkGTIN identificationRole-based approvalFull version historyMultilingual inserts

The problem with paper

A leaflet printed six months ago cannot tell the truth about a medicine today.

When prescribing information changes — a new contraindication, a corrected dose, an updated adverse reaction — the paper insert already sitting in thousands of boxes is instantly out of date. The only remedies are expensive: reprint, relabel, or recall product that is otherwise perfectly good.

And the patient often never receives the leaflet at all. In many markets pharmacies routinely dispense medicines by the unit — the blister leaves the counter, the box and its insert stay behind.

0Recalls needed to correct an insert
1Scan between patient and information
Revisions, each one fully versioned
Blister packs and tablets arranged on a blue surface

How it works

From printed code to approved information

You keep your existing GS1 2D code. Phinsert only needs the GTIN — lot, expiry and serial are ignored, so a single code serves every batch of that presentation.

  1. 01

    Print the GS1 QR with Digital Link

    Your artwork carries a GS1 Digital Link QR resolving on the GTIN — /01/{GTIN}. Nothing else is required on the package.

  2. 02

    The patient scans with any camera

    No app, no account, no download. The native camera on iPhone or Android opens the insert page directly.

  3. 03

    Phinsert resolves the GTIN

    We match the GTIN to the currently published, approved insert for that product — in the patient's language where you have provided one.

  4. 04

    Read, listen, download or bookmark

    The patient can read the web insert, download the authorised scan as a PDF, talk to the voice insert, or save the URL for later — even from a pharmacy catalogue.

Three formats, one source of truth

Every insert, in the form the patient needs

Authorised scan

Upload the approved leaflet exactly as registered. The patient downloads a faithful PDF to an iPhone, Android or computer — the legal document, unchanged.

All plans

Web insert

The same content rebuilt as a fast, structured mobile page: collapsible sections, large type, searchable text and proper contrast. Built for a phone held at arm's length.

Pro and above

AI voice insert

A conversational voice the patient can actually talk to — answering strictly from the approved content of that insert, and nothing else. No general medical advice, no invention, no other product.

Business and Enterprise

An older woman listening to her phone at home

Accessibility

For the patient who cannot read six-point type.

A folded leaflet printed at the smallest legible size excludes a large part of the people who most need it — older patients, patients with low vision, patients who read little. The voice insert lets them simply ask.

  • Ask in plain language. "Can I take this with food?" "What if I miss a dose?"
  • Answers are fenced. The assistant is restricted to the approved text of that single insert.
  • Anything else is refused. Out-of-scope questions are redirected to a healthcare professional.
  • Every session is logged so your pharmacovigilance team can audit what was said.

The back office

Governed like a regulated document, not a web page

Your company workspace has named users, roles and permissions. Who may draft is not who may publish.

Technical Director

Administrator

  • Publish and unpublish inserts
  • Approve or reject changes
  • Delete inserts
  • Manage users and roles

Regulatory editor

Contributor

  • Create drafts
  • Upload scans and translations
  • Submit for approval
  • Cannot publish or delete

Viewer

Read only

  • Read published and draft content
  • Download audit exports
  • No write access at all

Version history

Every revision retained with author, timestamp and the exact content that was live.

GTIN catalogue

One record per presentation, with the resolving Digital Link URL and a printable QR.

Scan analytics

Volume by product, country, language and device — evidence that patients are reaching the insert.

Multilingual

Publish one insert in many languages and let the patient's device choose — anywhere in the world.

Medicine cartons on a clean-room production line

Change the words on the insert this morning. Every box already on the shelf is current by lunchtime.

Membership

Plans that grow with your portfolio

Prices in USD, billed monthly. No setup fee and no contract on Free, Pro or Business. Every plan keeps a version audit trail for cGMP and ISO 9001.

Free

$0

To evaluate the platform

  • Up to 5 inserts, for testing
  • Upload the scanned insert
  • Patient download to phone or computer
  • GS1 Digital Link QR on GTIN
  • Version audit trail for cGMP / ISO 9001
  • Web-format insert
  • AI voice insert
Start free

Pro

$299.99/month

For a focused product line

  • 50 inserts included
  • Scanned insert, downloadable
  • Web-format insert
  • +$10 / month per extra insert
  • Roles, permissions and scan analytics
  • Version audit trail for cGMP / ISO 9001
  • AI voice insert
Choose Pro

Enterprise

Let's talk

Unlimited portfolio, negotiated terms

  • Unlimited inserts
  • Scanned and web inserts
  • AI voice insert across the portfolio
  • AI usage always billed as credits
  • Version audit trail for cGMP / ISO 9001
  • SSO, custom domain, SLA
  • Onboarding and migration support
Contact sales

AI voice is metered per character of synthesised speech and billed on top of the subscription. Pricing for voice credits is published in your account before you enable the feature; Enterprise voice usage is always billed on consumption.

Questions

Frequently asked

Do we need a different QR code for each batch?

No. Phinsert resolves on the GTIN alone. Lot number, expiry date and serial number are not used, so one printed code serves every batch of that presentation.

Does the patient have to install anything?

No. The GS1 Digital Link QR opens in the phone's native camera and browser. The insert page can be bookmarked and revisited — useful when a pharmacy dispenses loose units and keeps the box.

Can the AI say something that is not in our insert?

The assistant is constrained to the approved content of that specific insert. Questions outside that scope are declined and the patient is directed to a healthcare professional. Conversations are logged for audit.

Who can change a published insert?

Only an administrator — typically the Technical Director. Regulatory editors prepare drafts and submit them; publication, unpublication and deletion are restricted, and every action is recorded.

Can we keep the scanned leaflet as the legal document?

Yes. Many companies publish the authorised scan as the reference document and use the web and voice formats as accessible presentations of the same approved content.

Which countries and languages are supported?

Phinsert is global. The insert is served from a worldwide network and can be published in any language you approve; the patient's country and device language select the version shown, with your chosen default as a fallback.

Your next insert change shouldn't cost a recall.

Create a free workspace, publish ten inserts, print one QR — and see the whole thing work end to end.